How Old Hammer Research Works
A structured four-pass research pipeline that takes you from niche discovery to launch-ready assets in one session.
Four passes. One session.
Pass 1 — Initial Market Scan
You enter a niche or leave it blank for discovery mode. The AI scans the market, scores 10–20 subtopic opportunities across nine dimensions, identifies white space, and surfaces the top three opportunities for deeper research.
What goes in
A niche keyword — or nothing at all for open discovery mode
What comes out
Scored opportunity table and top 3 subtopics
Pass 2 — Market Intelligence
The top 3 subtopics are automatically fed in. The AI runs 15–40 live web searches to validate demand, competition, keyword viability, and credibility requirements — no copy-paste required.
What goes in
Top 3 subtopics from Pass 1 (passed automatically)
What comes out
A definitive winner recommendation with full market evidence
Pass 3 — Publishing Strategy
The validated winner is automatically fed in. The AI builds a complete positioning blueprint including competitive quadrant, title concepts, keyword strategy, chapter architecture, and defensibility analysis.
What goes in
Validated winner from Pass 2 (passed automatically)
What comes out
A complete strategic plan for the book
Pass 4 — Production Package
The full strategy is automatically fed in. The AI generates every asset needed to launch — Amazon description, back cover copy, author bio, backend keywords, A+ content modules, chapter outline, writer's brief, and a complete launch brief.
What goes in
Full strategy from Pass 3 (passed automatically)
What comes out
A downloadable production package ready for your team
Every pass builds on the last — no copy-paste required
The output of each pass flows directly into the next. You kick off the pipeline and the system carries the context forward automatically.
Real-time web research validates actual market conditions
Live searches against current Amazon listings, reader reviews, and competitor content — not historical keyword databases that are months out of date.
Built by a KDP publisher who uses it for his own books
Every workflow decision was shaped by real publishing operations, not feature roadmaps. The system is tested on live books in competitive nonfiction niches.
Ready to see it for yourself?
Browse a real example output or start a free trial — no credit card required.